Growing Smartphone Use
Research is coming out year after year showing that more and more individuals are using smartphones. With that knowledge, we here at Nineteen54 choose to use SquareSpace as a content management system because every website built using SquareSpace is responsive and will operate beautifully for mobile devices as well as desktop users.
The Pew Research Center reported that "10% of Americans own a smartphone but do not have broadband at home, and 15% own a smartphone but say that they have a limited number of options for going online other than their cell phone." A growing number of individuals are using smartphones as their only means to access the internet. Knowing that reliance on smartphone use is steadily increasing, having a responsive website that is intuitive and eye-catching on mobile devices is important to the online success of any businesses.
From the same report above:
"67% use their phone to share pictures, videos, or commentary about events happening in their community, with 35% doing so frequently. 56% use their phone at least occasionally to learn about community events or activities, with 18% doing this “frequently.”
Small businesses in the New River Valley should be happy to hear that smartphone users share their community experiences and use their smartphones to find information about community events. If you have a mobile friendly website, your information is more likely to reach and spread through your community.